Presenting images with personality
Contact Joan (518) 346-4485

Why is wedding photography so much more expensive now than when my parents got married?

A lot has changed in photography since your parents’ wedding. Chances are that when your parents got married, wedding photographers typically worked from set shot lists and only took the photographs that they knew would sell after the wedding. This led to cookie-cutter wedding photography that left every wedding album looking almost exactly the same. The true story of the day was left untold. Your parents’ photographer probably took fewer than 200 photos at their wedding. Today’s wedding photojournalists may take 10 times that many as they document the unique story of a couple’s wedding day. Digital wedding photography has led to advancements in wedding albums, too. Today’s wedding albums are original works of art with custom-designed layouts that are produced using the same methods employed for art books and magazines. This is a time-intensive process that requires all of the skill, talent, and artistry that professional wedding photographers already bring to their viewfinders.

Kind Words

Kind Words

Over the years I have had several headshots by Joan and she never disappoints. I am extremely pleased with my recent headshot. Joan takes the time to make suggestions with your appearance and posing. Joan’s personality (upbeat, funny and energetic) makes you completely at ease which I believe helps with the outcome of your pictures. Joan takes great pride in her work and is extremely professional and personable.
I highly recommend Joan Heffler with Joan Heffler Photography.

Vicki Beyer