Presenting images with personality
Contact Joan (518) 346-4485

The Devil IS in the Details

How do you choose the “right” photographer for your project? Do you ask for quotes and choose the cheapest? Well, let’s revisit this.

The “right” photographer is the one who pays attention to the details. Do you really want a pole sticking out of your head in a family portrait? Do you really want to see those wrinkles and crow’s feet around the eyes in a portrait because the photographer doesn’t know how to use his/her lighting system in the most flattering way? The bride spends hundreds of dollars choosing the “right” dress for her wedding and the photographer blows out the details. The headshot you need for your new business cards shows negative body language.

Is that the photographer you want to hire because they offered you a cheaper quote? These are subtle nuances separating out the “right” photographer from the wrong photographer. Please choose wisely, and the “right” photographer is the one who pays attention to the details and places the hand in a portrait exactly correctly so it does not take away from the face. Choose wisely when composition is important to you in a highly crafted family portrait so distracting elements don’t take away from the pretty faces.

Those details DO MATTER. Do you want the angel or the devil?!

Kind Words

Kind Words

I had the pleasure of meeting Joan Heffler for an event where I was volunteering. First thing is first- her pictures and variety she shared was unbelievable! Part of what makes Joan unique is her ability to capture that special moment and with her creativity, makes all of those pictures come to life. Not only that, but she has a wonderful personality and talking with her was an absolute pleasure. It is nice to know that behind the lens, is a real person looking to make your day special. She was professional, friendly and courteous throughout and I will reccommend her to everyone I know looking for photography services 🙂

Tim Sokol